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Thursday, October 18, 2012

San Diegans “Eat Real” on Food Day


Celebration and demonstrations about how the new San Diego Public Market creates access to healthy, affordable food and brings money into our local economy.

WHAT:        San Diego’s Public Market will be filled to the brim with farm stands this Wednesday, October 24th. In honor of the second annual Food Day, local growers will stock their farm stands with freshly picked fruits and vegetables. Shoppers will also have the opportunity to participate in a market tour where local Chef Julie Darling, a member of San Diego Chapter of Les Dames d’Escoffier, will demonstrate best ways to use the freshly harvest fruits and vegetables to prepare a delicious and nutritious meal. The new San Diego Public Market which is in a neighborhood of redevelopment offers the local community improved access to healthy foods. The sale of fresh local produce combined with educational tools and resources provided by the Network for a Healthy California will help empower families by encouraging them to make healthier choices when preparing their meals and snacks.  
WHY:           Many Californians are living on a tight budget but it’s important to remember eating healthy doesn’t have to be costly.  Farmers’ markets are supplying residents with a variety of affordable fresh, seasonal fruits and vegetables grown in our very own county.  Food Day is a national celebration of healthy, low-cost, locally grown foods.  It is about bringing communities together to begin a conversation about the way we produce, consume, and think about food in this country.

WHEN:         Food Day, Wednesday October 24th
                 9 AM – 2 PM (Market tours begin at 10:30AM and 12 Noon)

WHERE:       San Diego Public Market
1735 National Avenue
San Diego, CA 92113

WHO:             Community residents
                  Approximately 100 school children

VISUALS:
      Harvest of the Month Market Tours led by Network for a Healthy California-Staff (10:30 a.m. and 12:00 p.m.)
    Live healthy recipe demonstration and taste test with ingredients harvested from the market
    Tour led by Chef Julie Darling of Les Dames d’Escoffier (10:45am & 12:15pm)
    Children participating in the Harvest Nutrition Obstacle Course
    Children participating in a “Meet the Farmer” Scavenger Hunt

CONTACT:    Chelsea Fiss, Network for a Healthy California, Retail Program Manager
                 Email: cfiss@ucsd.edu Phone: 619-691-0657 On-Site Contact: 619-339-5889

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